Alligator
Insight with byte
Insight with byte
It all starts with a byte
Sharp, incisive insights powered by global research, behavioral science and data solutions.
Find your niche
We're panel agnostic. We know the best global sources for audiences that are easy to find and those that are hard to reach.
Solutions not systems
We are not tied to a single system and will recommend the best solution for your needs, from quick polls to design-enhanced surveys, communities and more.
Drive value from data
Custom outputs that take your insight to the next level, including interactive dashboards, data visualization and full presentations with the explanatory power of data science.
Move at pace
Efficient and effective turnaround, with the backing of a dedicated project management team and robust quality processes.
Solutions
Panel Access and Sample Targeting
Panel Access and Sample Targeting
We recommend the most cost-effective sample option for your audience and objectives, with unrivalled knowledge and panel provider partnerships. Whether it's working with one sample partner or several, we offer unbeatable quality, reach, speed of turnaround and value.
View this serviceSurvey Design
Survey Design
We bring best-in-class survey design capabilities to maximize response rates, offering the most engaging respondent experience and, when needed, perfectly reflecting your brand identity.
View this serviceSocial Recruitment
Social Recruitment
Harness the power of professional social networks to reach highly targeted audiences with precision and credibility. With a wealth of data available online, we can track down and connect with international and niche profiles that are difficult to access via other means.
View this serviceOnline Communities
Online Communities
We’re specialists in interest-led and brand-led communities for both consumers and B2B audiences, helping you to unlock insight quickly.
View this serviceVox Pops
Vox Pops
Vox pops can bring deeper insight and qualitative colour to data sets, harnessing the authentic voice of the customer to bring research results and presentations to life and make them memorable.
View this serviceQuick Polls
Quick Polls
Need the answer to a small number of simple questions immediately? For the fastest turnaround projects, we offer 24-hour quick polls to deliver the evidence you need – whether it’s a local or global audience.
View this serviceUX and Usability
UX and Usability
Specializing in digital interface understanding, usage, experience and design, we build research solutions that unlock the hidden behaviors and motives of existing and target users.
View this serviceMixed Mode Data Collection
Mixed Mode Data Collection
Not all audiences can be reached in adequate numbers via online surveys. That’s why we offer a fully-integrated combination of phone, face-to-face and online data collection – operating seamlessly together.
View this serviceSocial Analytics
Social Analytics
Social networks, forums, news sites and other online sources are awash with influential conversations about products, brands and experiences. Monitor these voices to manage reputation, explain behavior and intercept emerging trends.
View this serviceData Science
Data Science
Maximize the explanatory and predictive power of your data. From confidence intervals to conjoint, segmentation to simulators... we've got you covered!
View this serviceDashboards
Dashboards
Whether it’s an ad hoc project or a continuous tracker, dashboards can add significant value to your project, providing the capability for stakeholders to drill deeper into the data or quickly visualize the KPIs.
View this serviceSuccess Stories
MRS Awards
We were finalists at the 2023 Market Research Society Operations Awards and winners in 2018 for Best Online Data Collection in collaboration with Northstar Research.
The judges said: “Alligator and Northstar have successfully come up with a new and innovative approach to Pricing Research called That’s Too Much. It brings in thinking from multiple disciplines such as gamification and behavioral economics. They have produced a data collection method that outperforms more traditional pricing techniques in terms of user experience and engagement. Congratulations and well done!”
Soft Power 30
Alligator managed the end-to-end operational process for Portland Communication’s Soft Power 30 report (click to view). SP30 provides a soft power global index ranking across 30 markets, providing metrics on culture and tech, cuisine, foreign policy, and much more. Within a strict two week time frame, Alligator were able to program the survey, manage translations and language overlays, conduct fieldwork and provide data tables.
Brand Finance
Conducting fieldwork for Brand Finance’s Brand Equity project, we were able to achieve a representative B2C sample of 22,500 completes in 21 markets and across nine sectors.
Edelman Intelligence
We deliver an annual B2B study for Edelman Intelligence, targeting c-suite B2B respondents across 20 markets. We acquire 2,090 c-suite respondents in hard to reach territories, including Nigeria, the Middle East, Scandinavia and Central and South America.
Gusto Research
Conducted and successfully delivered a large segmentation project for a leading bank. We were able to provide clean, quality data and manage tight timings by strategically blending a number of panels to ensure all quotas were delivered.
Cyber Essentials Certified
Cyber Essentials is an effective, Government backed scheme that helps protect organisations against a whole range of the most common cyber attacks, and at the same time demonstrates to our clients and suppliers our commitment to cyber security.
MRS Awards
Soft Power 30
Brand Finance
Edelman Intelligence
Gusto Research
Cyber Essentials Certified
In good company
We’re proud to work with
What they say about us
“In my 10+ years of working in the sector I have not come across a bunch as supportive, dynamic and generally all round awesome. Alligator have been instrumental in helping us to grow our brand from day one. I wouldn't go elsewhere.”
“Alligator is fantastic at reaching some incredibly hard to reach targets. When other agencies can’t do it, I know I can always rely on Alligator… They come up with suggestions to encourage and attract respondents and always do so with a good attitude.”
“Working with Alligator over the past few years has been a pleasure and a breeze. They are professional, polite and most crucially deliver on time and in the format we need. I like working with them – never discount a good working relationship that is also fun.”
“A five star agency who continuously deliver outstanding results. The process of setting up a survey was fast, seamless and executed to perfection. Working with the highly dedicated, friendly and attentive team is an absolute pleasure – a breath of fresh air!”
“The Alligator team are upbeat, energised people who snappily provide quotes and turn around research projects. They are also thorough and trustworthy and go the extra mile with their customer service. They are research partners you can rely on and enjoy.”
“When working with customer data, data protection is of the upmost priority for us and our clients. Partnering with Alligator gives us the confidence that everything is fully compliant.”
“Alligator are transforming our quality of insight, through their ability to support our need for habitual quantitative research. The quality of understanding about our customers we are now able to obtain is due Alligator not only advising on our research, but also consistently recruiting respondents that match our often strict requirements. This professional, yet personal service helps us to deliver a user experience to our customers that meet their needs; one that is designed based on this rigorous evidence.”